This decorated attorney was in search of a smart, modernized revamp of his initials in the form of an emblem. Through our studies in form of the capital letter G, we discovered how two subtle breaks of negative space with a touch of color contrast brought enhanced definition to a JG form that doubles as a paperclip. A strong exhibition of simple style meeting strong substance.
2016
Branding Stationary
Authentic tastes of Italy & France converge within this one-of-a-kind Catering experience. Proudly donning the Flags (and colors of) France and Italy, we designed a typographic logo that used color and form to tantalize taste buds around town. Another seamlessly executed example of our Brand solutions applied to delivery vans, business cards and caterer uniforms.
Lil’ Leto Catering
2012
Branding Promotional
Obsidian offers cutting-edge technologies that convert businesses into efficient, fully integrated machines. The Arrowhead, commonly composed of Obsidian, was developed to serve as Obsidian’s primary brand icon; multifaceted, strong, sharp & modern.
Obsidian Business Advisors
2010
Branding Stationary
A franchise of the trending & highly innovative, non-invasive fat freezing procedure, Coolsculpting, Sculptitude came to us in need of a Brand mark that stood above the rest in it’s highly competitive niche. We made the design decision to create an edgy, symmetrical S that doubled as the form of an hour glass and conveyed a faceted, chiseled physique. The creative direction proved synonymous with both female physiology and male fitness inspiring patients to “shine like cut diamonds”. The calming psychological effects of mint and teal color tones serve to remind patients of the virtually painless non-invasive procedure.
Sculptitude
2015
Branding Signage
In the business of Beauty & Medical Aesthetics, a timeless artistic Identity speaks loudest. The spiral icon; symbolizing the circular form of the feminine “blush”. We used that same brush-stroked texture throughout the Blush typography and offset it with a complimentary Art-Deco typeface spelling out Salon + Medical Aesthetics. The pastel color scheme; stylishly in-line with shades of make-up, blush and mascara.
Blush Salon
2014
Branding Advertising
Sway, an edgy women’s fashion boutique, came to us in need of a creative identity, store front signage and retail collateral. Our analysis of their garments and accessories was deemed elegant, whimsical, textured & flowing. We followed suit and created a Logo with high reproduction value to apply to signage, shopping bags, gift cards and window decals.
Sway Boutique
2008
Branding Signage
Surprise, Arizona based brewery, State 48, was in search of a brand that spoke to both the local Arizonan & Craft Beer Market. Using a creative arsenal of Brand elements that conveyed grungy retro vibes and celebrated the Grand Canyon State’s rugged, rich history was a must. We rolled out a Brand that was seamlessly and stylishly integrated into Building signage, beer labels, restaurant stationary, apparel and promotional items.
State 48 Brewery
2014
Branding Stationary
Barfly Night Club’s Branding delivered an trendy, hip contrast to the upscale elegance of La Jolla Cove’s posh waterfront shops and restaurants. The result: a Brand that sticks and an establishment that stands out. Promotional materials, photography for celebrity appearances, event displays and liquor menus were designed in brand unison to leave lasting impressions on patrons.
BARFLY
2009
Branding Promotional
As a young Realtor in the super competitive real estate market of Arizona, you have to brand BIG or go HOME. Charles DeLong consistently partners with us to build his brand recognition across platforms such as our premium business collateral, open house tear flags, poly-aluminum signage, mobile advertising & web design. This Realty Group’s Brand Presence & Marketing roll-out is seamless and second to none.
Charles Delong
2014
Branding Promotional
