This decorated attorney was in search of a smart, modernized revamp of his initials in the form of an emblem. Through our studies in form of the capital letter G, we discovered how two subtle breaks of negative space with a touch of color contrast brought enhanced definition to a JG form that doubles as a paperclip. A strong exhibition of simple style meeting strong substance.
CLIENT
Law Offices of Jan Grossman
PROJECT DATE
2016
CATEGORY
Branding Stationary